JenniferQian

Brand Experience & Community Campaigns — New York

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Selected Work
01

AllKnightNYC

Anime & Cosplay Convention

Large-scale fandom convention for New York's young anime community: NPC recruitment, vendor programming, immersive game stations, visual identity, on-site experience design.

Event Production Brand Identity Experience Design
AllKnight NYC cosplay group
02

CrimePartner

Nightlife Campaign Series

Three-edition recurring nightlife series blending anime, cosplay, DJ live, and themed games, testing how fandom culture reshapes intimidating nightlife into participatory social space.

Nightlife Community Building Brand Campaign
CrimePartner nightlife event
03

CantonFair

Retail Brand Activation

Full brand experience deployment for Yuanfang food retail franchise across China's largest trade fair: booth design, store concept, franchise communication, live broadcast graphics.

Retail Activation Franchise Identity Fair Design
Canton Fair brand activation
Interaction & Emerging Workflows
04
App UI/UX · Information Architecture

Fanscape

Map-based fandom discovery system that turns scattered cultural data into a navigable digital experience, organized by user intention.

Product Design UX Information Architecture Cultural Systems
Product Designer · IA Designer · Cultural Systems Designer
05
AI-Assisted Product Workflow

Squeak

AI-assisted civic product redesigning NYC rat reporting as a dual-mode experience for playful participation and anxious avoidance.

AI Workflow Civic Tech Mobile UX Emotional Design
Product Designer · UX Designer · AI-Assisted Prototyper
06
Wearable Experience · Speculative Design

SuffocatedLove

Wearable experience translating intimacy, control, and emotional pressure into body-based form, photography, and audience interpretation.

Experience Design Wearable Speculative Visual Storytelling
Experience Designer · Wearable Artist · Visual Director
Range of Practice

Motion · Stop Motion · Interactive Installation · Event Design · Brand Systems · Data Visualization · App UI/UX

Echo Curtain · Interactive Installation
TongTong · 2D Animation
JailBreak · Stop Motion
About
Jennifer Qian

I design experiences that make communities feel real.

My work sits at the intersection of visual design, event production, and cultural programming, building the brand systems, spatial logic, and social rituals that let subcultures gather and recognize themselves.

Brand Identity Systems
Event & Experience Design
Campaign & Content Strategy
Community Programming
Retail & Fair Activation
Contact

Let's build
something together

qianlinzhiyi@gmail.com
Jennifer QianNew York, 2026